Sell the customer what he wants, not what you want to sell him.
This is a problem with much of our entertainment industry — television, movies, books, stage. Too often they want to “send a message” rather than create a good story that the audience wants to see..
There is a Hollywood anecdote, attributed to various producers, directors and actors. It basically goes that someone — a writer, director, etc. — says the picture will convey a message. The response is something like “If you want to send a message, call Western Union.”
So just sell the kids the candy, Wanda. Let their parents “send the message.”
I know it’s a common business model, especially for people working on commission, but you’re supposed to sell the customer what he wants, not what you want to sell him.
DevilDog2001 Premium Member over 2 years ago
Frozen grapes are delicious. I’d honestly rather have those than candy.
Sherlock5 11 months ago
Sell the customer what he wants, not what you want to sell him.
This is a problem with much of our entertainment industry — television, movies, books, stage. Too often they want to “send a message” rather than create a good story that the audience wants to see..
There is a Hollywood anecdote, attributed to various producers, directors and actors. It basically goes that someone — a writer, director, etc. — says the picture will convey a message. The response is something like “If you want to send a message, call Western Union.”
So just sell the kids the candy, Wanda. Let their parents “send the message.”
Sherlock5 3 months ago
I know it’s a common business model, especially for people working on commission, but you’re supposed to sell the customer what he wants, not what you want to sell him.
SquidGamerGal about 2 months ago
What would they thinking placing Mrs. Killjoy in charge of the concession stand?