Rudy Park by Darrin Bell and Theron Heir for September 03, 2008

Transcript:

"Some airlines are charging for coffee and water. Brilliant efficiency, but also a threat." "To us? We're a cafe." "They're finding new revenue streams. It's a challenge to all business to do better. Can we compete? I've got an idea." "We will now start charging our patrons for airline travel!" "Am I a genius?" "Walk away slowly, hold on to wallet."