Lola by Todd Clark for April 12, 2023

Hey, they stole the Andy Capp fight cloud!

Just pronounce it phonetically. Or whatever.

Like the peanut butter, or maybe like gift without the “t”.

GIF stands for “Graphics Interchange Format”, so the G in GIF should be pronounced like the G in Graphics. Jif is something you put on bread, not something you view on a computer monitor.

Pronounce it as you like. It is not going to change the world.

Arguing over an MS-DOS era filename extension’s pronunciation is insane.

Maybe tomorrow they will fight over “Data”.

Funny how a situation can escalate over the silliest things!

Everyone knows it’s “gif”, not “gif”.

According to the dictionary, both pronunciations are correct. I pronounce it “jif”. I’m not going to complain if you pronounce it “gif”. But you won’t change my ways because I’ve been pronouncing it “jif” since it came out in 1987.

The word that always sets my teeth on edge is when the “t” is pronounced in “often” — the American pronunciation is “off’-en” — with a silent “t” like fasten, mortgage, and asthma. I don’t know why it bothers me, but “off-ten” sounds stilted and unnatural to my ears. I have a similar reaction to hearing NEW Haven, NEW Britain, NEW London, or NEW England.

How to pronounce it? IDGAF

Always like JIFF for me, like the creator of the format says