Stores that have rewards cards are creating two classes of customers and discriminating against one of them. Sometimes prices are significantly higher if you don’t have the card. Nothing drives me away from a store faster than a rewards program. They don’t need my personal details to accept my money and know what they need to reorder, and I don’t need the extra hassle, junk mail, emails and, after they sell the list, telemarketers. I run a store myself, and I have plenty to do without playing games with prices and deceiving customers. Papers, please!
Stores that have rewards cards are creating two classes of customers and discriminating against one of them. Sometimes prices are significantly higher if you don’t have the card. Nothing drives me away from a store faster than a rewards program. They don’t need my personal details to accept my money and know what they need to reorder, and I don’t need the extra hassle, junk mail, emails and, after they sell the list, telemarketers. I run a store myself, and I have plenty to do without playing games with prices and deceiving customers. Papers, please!