Exactly. They’re reaching their target audience without taking any time out of the schedule of non-insomniacs. They’re also teaching the process, not expecting the class to become instant experts.
I’m not experienced with jokes specifically at fruitcake’s expense, but I think they’re talking about burnt cake.In one Simpsons episode, Marge burns a cake so badly that she uses it to shatter bullet-proof glass: that kind of cake.
Hey, I am borderline traumatised by balls flying at my face. Or anything flying at my face.