“No one can tell me what is a good cigar—for me,” — Mark Twain.
Twain wrote in Concerning Tobacco, an essay published from the 1890s. "I am the only judge. People who claim to know say that I smoke the worst cigars in the world. They bring their own cigars when they come to my house. They betray an unmanly terror when I offer them a cigar; they tell lies and hurry away to meet engagements which they have not made when they are threatened with the hospitalities of my box.
Now then, observe what superstition, assisted by a man’s reputation, can do:
I was to have twelve personal friends to supper one night. One of them was as notorious for costly and elegant cigars as I was for cheap and devilish ones. I called at his house and when no one was looking borrowed a double handful of his very choicest; cigars which cost him forty cents apiece and bore red-and-gold labels in sign of their nobility. I removed the labels and put the cigars into a box with my favorite brand on it—a brand which those people all knew, and which cowed them as men are cowed by an epidemic. They took these cigars when offered at the end of the supper, and lit them and sternly struggled with them—in dreary silence, for hilarity died when the fell brand came into view and started around—but their fortitude held for a short time only; then they made excuses and filed out, treading on one another’s heels with indecent eagerness; and in the morning when I went out to observe results the cigars lay all between the front door and the gate. All except one—that one lay in the plate of the man from whom I had cabbaged the lot. One or two whiffs was all he could stand. He told me afterward that some day I would get shot for giving people that kind of cigars to smoke."
“No one can tell me what is a good cigar—for me,” — Mark Twain.
Twain wrote in Concerning Tobacco, an essay published from the 1890s. "I am the only judge. People who claim to know say that I smoke the worst cigars in the world. They bring their own cigars when they come to my house. They betray an unmanly terror when I offer them a cigar; they tell lies and hurry away to meet engagements which they have not made when they are threatened with the hospitalities of my box.
Now then, observe what superstition, assisted by a man’s reputation, can do:
I was to have twelve personal friends to supper one night. One of them was as notorious for costly and elegant cigars as I was for cheap and devilish ones. I called at his house and when no one was looking borrowed a double handful of his very choicest; cigars which cost him forty cents apiece and bore red-and-gold labels in sign of their nobility. I removed the labels and put the cigars into a box with my favorite brand on it—a brand which those people all knew, and which cowed them as men are cowed by an epidemic. They took these cigars when offered at the end of the supper, and lit them and sternly struggled with them—in dreary silence, for hilarity died when the fell brand came into view and started around—but their fortitude held for a short time only; then they made excuses and filed out, treading on one another’s heels with indecent eagerness; and in the morning when I went out to observe results the cigars lay all between the front door and the gate. All except one—that one lay in the plate of the man from whom I had cabbaged the lot. One or two whiffs was all he could stand. He told me afterward that some day I would get shot for giving people that kind of cigars to smoke."