All these boneheaded decisions seem to stem from some sorely misguided idea that they’ll attract a wider audience. There are many head-in-the-sand approaches to this end:1- Copy what everyone else is doing.2- Swear by demographic studies.3- Copy what everyone else is doing.4- Hire new executives who immediately kill projects that were already in motion, because they don’t reflect their choices and they can’t take personal credit for them.5- Copy what everyone else is doing.
All these boneheaded decisions seem to stem from some sorely misguided idea that they’ll attract a wider audience. There are many head-in-the-sand approaches to this end:1- Copy what everyone else is doing.2- Swear by demographic studies.3- Copy what everyone else is doing.4- Hire new executives who immediately kill projects that were already in motion, because they don’t reflect their choices and they can’t take personal credit for them.5- Copy what everyone else is doing.